Design Literacy: Understanding Graphic Design Steven Heller  
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This is the first book to provide explicit case histories of the successful marriage of form and content in graphic design. It explores nearly 100 classic and contemporary works and explains why they are aesthetically significant and how they function as good design. By focusing on the study and appreciation of specific works, Design Literacy breaks new ground and will be of interest to students and designers at all levels.

1581153562
Crimes of Persuasion: Schemes, scams, frauds. Les Henderson  
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In-depth fraud coverage of computer crimes such as pyramid schemes make this crime library of internet crimes the cyber crime location for the schemes and scams that con artists perpetrate.

White collar crimes such as prime bank fraud, pyramid scams, internet fraud, phone scams, chain letters, modeling agency and Nigerian scams, computer fraud as well as telemarketing fraud are fully explained.

This crime report on organized crime topics include credit card fraud, check kiting, tax fraud, money laundering, mail fraud, counterfeit money orders, check fraud and other who's who true crimes of persuasion.

0968713300
Crimes of Persuasion: Schemes, scams, frauds. Les Henderson  
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In-depth fraud coverage of computer crimes such as pyramid schemes make this crime library of internet crimes the cyber crime location for the schemes and scams that con artists perpetrate.

White collar crimes such as prime bank fraud, pyramid scams, internet fraud, phone scams, chain letters, modeling agency and Nigerian scams, computer fraud as well as telemarketing fraud are fully explained.

This crime report on organized crime topics include credit card fraud, check kiting, tax fraud, money laundering, mail fraud, counterfeit money orders, check fraud and other who's who true crimes of persuasion.

0968713300
Nikon Creative Lighting System Digital Field Guide J. Dennis Thomas Andrew Heron  
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Light is the essence of photography. The Nikon Creative Lighting System lets you create the same lighting patterns with a portable, detached, wireless system that professionals achieve using cumbersome and expensive studio equipment. This practical guide is like having an expert at your elbow. It's packed with information about the CLS as well as tips, tricks, and recommendations for lighting a dozen different shooting situations. Take it on every shoot and get the most from your CLS.

* Know all about the features and functions of the SB-800 and SB-600

* Get insider tips for creating flawless portrait lighting and staging the best poses

* Set up masters and remotes, flash modes, channels, and groups

* Choose equipment for a wireless studio

* Use the ideal exposure and Speedlight system settings for shooting events, nature, sports, groups, portraits, or products

Visit our Web site at www.wiley.com/compbooks

0470045272
Cocoa(R) Programming for Mac(R) OS X (2nd Edition) Aaron Hillegass  
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There's a reason that a large slice of the open-source movement has defected from running Linux on its laptops to running Mac OS X. The reason is the Unix core that underlies Mac OS X, and the development tools that run on that core. Cocoa makes it easy to create very slick Mac OS X interfaces for software (as well as to create applications in a hurry), and this new edition of Cocoa Programming for Mac OS X does an excellent job of teaching its readers how to put a Cocoa face on top of code (Objective-C code almost exclusively). If you know something about C and/or C++ programming and want to apply your skills to the Mac, this is precisely the book you want.

Author Aaron Hillegass teaches a Cocoa class, and his book reads like a demonstration-driven lecture in a computer lab. That is, the book takes a heavily example-centric approach to its subject, beginning with simple announcement windows and proceeding to cover the more advanced controls and object-oriented features of Cocoa and Objective-C. Throughout, he hops back and forth between descriptions of the goal to be accomplished, listings of the code that does the job, and instructions on how to use the Mac OS X development tools to speed the development process. —David Wall

Topics covered: How to write software for Mac OS X in Objective-C and, especially, with Cocoa. The new edition shows how to use NSUndoManager, add AppleScript capability to an application, do graphics work with OpenGL, and use Cocoa under Linux using GNUstep. As well, all the basic controls and design patterns are covered.

0321213149
Cocoa(R) Programming for Mac(R) OS X Aaron Hillegass  
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The best-selling introduction to Cocoa, once again updated to cover the latest Mac programming technologies, and still enthusiastically recommended by experienced Mac OS X developers.

 

“Aaron’s book is the gold standard for Mac OS X programming books—beautifully written, and thoughtfully sculpted. The best book on Leopard development.”

—Scott Stevenson, www.theocacao.com

 

“This is the first book I’d recommend for anyone wanting to learn Cocoa from scratch. Aaron’s one of the few (perhaps only) full-time professional Cocoa instructors, and his teaching experience shows in the book.”

—Tim Burks, software developer and creator of the Nu programming language, www.programming.nu

 

“If you’re a UNIX or Windows developer who picked up a Mac OS X machine recently in hopes of developing new apps or porting your apps to Mac users, this book should be strongly considered as one of your essential reference and training tomes.”

—Kevin H. Spencer, Apple Certified Technical Coordinator

 

If you’re developing applications for Mac OS X, Cocoa® Programming for Mac® OS X, Third Edition,is the book you’ve been waiting to get your hands on. If you’re new to the Mac environment, it’s probably the book you’ve been told to read first. Covering the bulk of what you need to know to develop full-featured applications for OS X, written in an engaging tutorial style, and thoroughly class-tested to assure clarity and accuracy, it is an invaluable resource for any Mac programmer.

 

Specifically, Aaron Hillegass introduces the three most commonly used Mac developer tools: Xcode, Interface Builder, and Instruments. He also covers the Objective-C language and the major design patterns of Cocoa. Aaron illustrates his explanations with exemplary code, written in the idioms of the Cocoa community, to show you how Mac programs should be written. After reading this book, you will know enough to understand and utilize Apple’s online documentation for your own unique needs. And you will know enough to write your own stylish code.

 

Updated for Mac OS X 10.4 and 10.5, this revised edition includes coverage of Xcode 3, Objective-C 2, Core Data, the garbage collector, and CoreAnimation.

0321503619
Dealers of Lightning: Xerox Parc and the Dawn of the Computer Age Michael Hiltzik  
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Throughout the '70s and '80s, Xerox Corporation provided unlimited funding to a renegade think tank called the Palo Alto Research Center (PARC). Occupying a ramshackle building adjacent to Stanford University, PARC's occupants would prove to be the greatest gathering of computer talent ever assembled: it conceptualized the very notion of the desktop computer, long before IBM launched its PC, and it laid the foundation for Microsoft Windows with a prototype graphical user interface of icons and layered screens. Even the technology that makes it possible for these words to appear on the screen can trace its roots to Xerox's eccentric band of innovators. But despite PARC's many industry-altering breakthroughs, Xerox failed ever to grasp the financial potential of such achievements. And while Xerox's inability to capitalize upon some of the world's most important technological advancements makes for an interesting enough story, Los Angeles Timescorrespondent Michael Hiltzik focuses instead on the inventions and the inventors themselves. We meet fiery ringleader Bob Taylor, a preacher's son from Texas known as much for his ego as for his uncanny leadership; we trace the term "personal computer" back to Alan Kay, a visionary who dreamed of a machine small enough to tuck under the arm; and we learn how PARC's farsighted principles led to collaborative brilliance. Hiltzik's consummate account of this burgeoning era won't improve Xerox's stake in the computer industry by much, but it should at least give credit where credit is due. Recommended. —Rob McDonald

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I Want That! : How We All Became Shoppers Thomas Hine  
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Shopping has a lot in common with sex.
Just about everybody does it.
Some people brag about how well they do it.
Some keep it a secret.
And both provide ample opportunities
to make foolish choices.

Choosing and using objects is a primal human activity, and I Want That! is nothing less than a portrait of humanity as the species that shops. It explores the history of acquisition — finding, choosing, spending — from our amber-coveting Neolithic forebears to Renaissance nobles who outfitted themselves for power to twenty-first-century bargain hunters looking for a good buy on eBay. I Want That! explores the minds of shoppers in the quest to nourish and feed fantasies, to define individuality, to provide for family, and to satisfy the needs for celebration, power, and choice — all of which lead us to malls, boutiques, websites, and superstores.

0060959835
The Experience of Place : A New Way of Looking at and Dealing With our Radically Changing Cities andCountryside TONY HISS  
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Tony Hiss's lively book takes a considered look at a variety of landscapes, from New York's Central Park to the Great Plains, and points out why the design of some places gives us the creeps, while that of others liberates our senses. Hiss suggests how cities and suburbs can be shaped to keep (or rediscover) their connection to the natural landscape, and, more important, how—for once—our expansion into a place need not mean its destruction. There's much food for thought in The Experience of Place, and a dozen starting points for the reinhabitation our lands require.

0679735941